Executive Action

• Alisann Blood has joined high-powered artist management firm Maverick as SVP of Brand Partnerships. In this newly created role, Ms. Blood will lead marketing efforts and develop strategic partnerships for brands and Maverick’s impressive artist roster, which includes Madonna, Paul McCartney, The Weeknd, Britney Spears, U2, Florida Georgia Line, Shania Twain, and Miley and Noah Cyrus, among others. Maverick was launched by Guy Oseary and nine manager-partners in 2014 in a partnership with Live Nation.

Blood segues from Crush Music, where she served as Head of Brand Partnerships & Strategy. Prior to Crush, Blood was VP of Brand Partnerships & Sync at Capitol Music Group and she previously held executive roles at Steve Madden, ID-PR, Island Def Jam Music Group and Elektra Entertainment.

The move reunites Blood with Maverick President Greg Thompson, who said, “I’m excited for the opportunity to collaborate with Alisann again. She is an innovative executive with a true passion and proven ability to successfully create sensational, new experiences for brands, artists, and their fans.” Blood commented, “I’ve long admired the team at Maverick and the artists they represent for their progressive vision, constant innovation and ability to shape culture. I want to thank Greg Thompson and Guy Oseary for the opportunity to join this incredible company and can’t wait to contribute to Maverick’s continued success.”