Kramer Named GSM of Alpha Media San Jose

• Daena Kramer has been named as General Sales Manager of Alpha Media Classic Hits KBAY and Hot AC KEZR (Mix 106)/San Jose, where she will work closely with the duo’s newly named Content Director Dave Numme.

For Kramer, the move marks a return to her sales roots — she started her radio career in 2007 as an Account Exec with CBS Radio Las Vegas and went on to lead the cluster in digital revenue and new local business. She later transitioned to the on-air side as the “DK” portion of the Dave, Mahoney & DK Morning Show, a seven-year adventure that began at CBS Radio Alternative KXTE/Las Vegas and later moved to Hot AC sister KHMX (Mix 96.5)/Houston until December 2016. Kramer left the show before it returned to Las Vegas.

The move also reunites Kramer with Alpha Media San Jose Market Manager Lori Heeran, who originally hired her in Las Vegas 12 years ago. Heeran commented, “Daena excels at everything she does. Our team and I will learn daily from her fearless determination, creativity and intelligence.” Kraemer said, “Radio has been in my blood since I was a kid but I never imagined the amazing journeys it would take me on. I can’t express how excited I am to be back in California with such a fantastic company as Alpha Media and to take on a new challenge in San Jose. Nobody has taught me more about the radio business than Lori Heeren, and I’m thrilled to be working with her again.”