Republic Ups Briggs To VP/Commerce
• Republic Records has promoted Jonathan Briggs to Vice President of Commerce. Briggs joined Republic’s Commerce team in 2014 as Director before advancing to the role of Senior Director in 2016. In this new post, he will continue to represent the Republic Records and Island Records rosters for partnerships, activations, and initiatives with West Coast-based accounts such as Apple, Amazon, Google, YouTube and Napster.
The announcement was made Kevin Lipson, Executive Vice President of Commerce, Streaming, and Digital Strategy, who said of Briggs, “Jonathan remains a linchpin of our Stream team. He continues to amplify the visibility of our acts across multiple platforms by way of impactful campaigns and effective strategy. It’s an honor to announce his promotion.”
Briggs commented, “As the industry further entrenches itself in streaming, technology, voice activation, and other innovations, it’s exciting to be part of a team positioned at the forefront of these changes. Republic and Island have the strongest and smartest staff in the business. I’m excited that Monte and Avery Lipman, Kevin, and Darcus (on behalf of Island) have entrusted me to lead these West Coast accounts. We have a chance to make some amazing things happen for our artists.”
Briggs began his career at Universal Music Group in 2005 as an Artist Development Rep in Dallas. He went on to hold various positions at Universal Music Distribution throughout the next decade before becoming a part of the Republic Records team in 2014. He is based in the company’s Santa Monica, CA office.
