WBR Inks SVP White & VP Zadeh

Warner Bros. Records (WBR) announced two additions to the company’s Media & Strategic Development team: Aishah White has been named Senior Vice President and Yashar Zadeh has come on board as Vice President. White (left) is the founder of highly successful public relations firm, AKW PR, while Zadeh (right) was most recently with Biz 3 Publicity.

Both White and Zadeh report to Laura Swanson, WBR EVP, Media & Strategic Development and will be based at the label’s Los Angeles headquarters. “I’m so thrilled that Aishah and Yash are joining our team, as they bring incredible expertise and real savvy to the ever-evolving PR and media landscape,” said Swanson. “Their impressive track records and the respect they’ve earned from both artists and peers alike are the perfect fit for Warner Bros. Records. With Aishah, Yash and the existing stellar PR team, I’m confident we’re going to have an amazing 2019 and beyond.”

Prior to launching AKW PR, White held executive positions at Primary Wave, Team Image PR, and Def Jam. Prior to joining Biz 3 in 2014, Zadeh spent five years managing Urban Outfitters stores in New York City before moving to L.A. in 2013 to help open the UO concept store at the Rialto Theater. Zadeh started his career as an artist, releasing his own music on various underground imprints.

White and Zadeh join the other members of WBR’s publicity department: Jaime Rosenberg (VP, NY), Ceri Roberts (Director, NY), Bobbie Gale (VP, LA), and Rick Gershon (VP, LA), as well as their support team — Patrice Compere (NY), Lilly Simpson (LA), Bre Flores (LA) and new arrival Samantha Lorenzo (LA). [Aishah White photo credit: Gari Askew; Yashar Zadeh photo credit: Carlos ‘The1p…t8’ Gonzalez]

WBR Inks SVP White & VP Zadeh