Seroussi Joins Interscope As EVP

Interscope Geffen A&M today announced that veteran executive, producer and songwriter Nir Seroussi will join the company as Executive Vice President. The announcement was made by Interscope Geffen A&M Chairman and CEO John Janick, to whom he will report.

Seroussi most recently served as President of Sony Music U.S. Latin. At Interscope Geffen A&M, Seroussi will sign and develop talent for the company while also working across the entire roster to strengthen artists’ global reach. He will continue to be based in Miami, where he will also run Interscope’s soon-to-be-opened offices there.

“Nir’s vision and taste align completely with Interscope,” said Janick. “When [Interscope EVP] Joie Manda and I first met with him about joining the company, we all immediately realized it was a perfect fit; he doesn’t look at A&R in a ‘traditional’ manner, and Interscope has always been anything but ‘traditional.’ He has an incredible track record, as his most recent successes show, and he also has a keen understanding of the Latin, the U.S., and the global music markets. But most importantly, he understands that the lines between these markets are being erased.”

Seroussi remarked, “I’ve always looked at Interscope as a company that’s not afraid to break down boundaries and challenge ‘genre boxes’ when it comes to the artists they sign and the music they release. The current culture is a global one, and in talking to John, Joie and Steve Berman about what we could all accomplish together it made so much sense to me. I’m really excited to help expand Interscope’s already formidable reach both in the U.S. and around the world. It’s happening, it’s happening big, and it’s starting with the right people.”

Seroussi Joins Interscope As EVP