Jolt Of Energy For Ernie Martinez
• Congrats are in order for Ernie Martinez, Alpha Media’s National Director of Digital Content, who is about to become at least 50 percent busier as he has agreed to assume the PD role at Rhythmic KTFM (Energy 94.1)/San Antonio, effective immediately. He succeeds Pat “Grooves” Cerullo, who recently moved back home to Pennsylvania and launched Rhythmic Loud 99.3 (W257DI)/Reading & WLEV-HD4/Allentown.
In making the announcement, Alpha Media VP of Content Phil Becker said, “Working alongside Ernie in our corporate roles, I have witnessed time and time again his prowess as a programmer. His desire to infuse both his digital expertise and proven track record as a programmer is exactly what KTFM needs.”
Martinez commented, “I’d like to thank Lance Hawkins, Phil Becker and Scott Mahalick for this great opportunity. I’ve always loved this business because of the new challenges and opportunities that it brings. I am beyond excited for the expansion of my role and the opportunities that it presents to further bring Talent, Digital, Social and On-Air closer together in ways that no one has ever thought possible.”
Before joining Alpha Media a year ago Martinez was the VP of Talent Partnerships at Mitu’. Before that he spent well over a decade with Radio Disney, rising to Director of On-Air Programming.
