ReelWorld Launches Reel2Media

• Seattle-based ReelWorld has launched a new audio content company — Reel2Media will focus on smart speaker experiences and innovative Alexa Skills as well as podcasts and sonic branding. Building on its world-class audio branding heritage, Reel2Media will create unique and memorable audio that will enable brands to engage and interact with their audience using the power of sound.

Chairman and Co-Founder Mike Thomas said, “The audio revolution is here and how brands engage with audiences using sound is a space in which we feel we can make a significant impact. With over 25 years’ of experience in audio branding and music composition we are uniquely positioned to add real value, creating content that will both delight audiences and wow brands.” Reel2Media’s first Alexa Skill will be released soon and promises a new benchmark in quality and interactivity.

CEO and fellow Co-Founder Anthony Gay commented, “Interactivity and on demand are driving the future of audio consumption, and the podcast explosion is just the beginning of this audio revolution. Smart speaker technology is now beginning to gain real traction and it’s only going to get bigger. We see a huge opportunity for brands to reach their audience using sound and we aim to raise the bar with the quality and relevance of our audio experiences, to deliver content that adds value, content that creates connections and content audiences want to listen to. With Reel2Media we feel we’re at the beginning of something special.”

ReelWorld already has a strong presence in both the U.S. and the UK and will initially be targeting those territories with its new offering. For more information visit reel2media.com.