LiveXLive Taps Vick As EVP, StudioOne
StudioOne will focus on developing and distributing new original programming and tentpole events across the LiveXLive platform including LiveXLive’s OTT linear channel, social media channels, and network. Podcasts will expand to include video and new scripted shows for the LiveXLive platform as well as licensing content to Netflix, Hulu and other streaming services. StudioOne will also serve as a creative support system for Sales by developing custom, co-branded content for brand clients.
Vick commented, “LiveXLive has purposely engineered themselves for a future where talent and partners can walk right through the front door and plug directly into their comprehensive and fully integrated flywheel. From interactive live streaming to on-demand video, podcasts, digital radio, OTT apps, in-person events, and custom physical goods… they are a one-stop-shop. Everyone knows this is where the music and entertainment business is headed, and lucky for me, LiveXLive is already there. I’m humbled at the opportunity and looking forward to working with the LiveXLive team to keep pushing boundaries.”
LiveXLive President Dermot McCormack, stated, “We continue to build on our outstanding and experienced team of successful, highly entrepreneurial executives and operational leaders. I look forward to working closely with Andy to build a unified vision between the creation and distribution of content. Andy will work with the leadership team to define a digital-facing content strategy that ties directly to the overall LiveXLive flywheel.”