Rodriguez Named President of SBS
• Spanish Broadcasting System, Inc. (SBS) has named Albert Rodriguez as the new President of SBS, succeeding Raúl Alarcón, who has served in that capacity since 1985. Rodríguez (pictured) will retain his current title of Chief Operating Officer and report to Mr. Alarcón, who will continue in his position as Chairman & CEO.
“Albert has demonstrated an amazing ability to deliver industry-leading financial results for the Company during the most extraordinarily challenging times in the history of electronic media. He has personally spearheaded a number of corporate initiatives which have been instrumental in establishing the Company’s leadership standing, while adroitly handpicking an executive team which is second-to-none in the industry,” stated Mr. Alarcón, who added, “After nearly a quarter-century of dedication and loyalty in building a track record of stellar achievements, no one is more qualified than Albert Rodríguez to expand upon this Company’s treasured legacy of nearly four decades of service to the nation’s Latino community. I congratulate him on his many accomplishments and very much look forward to his firebrand leadership of SBS in the future.”
Rodriguez commented, “I’m honored that Raúl is entrusting me with these added responsibilities, particularly at this time of universal recognition and acceptance of the awesome power of the Latino consumer. I look forward to continue executing our Chairman’s vision, which has created extraordinary value for the Company and its shareholders, and to working with our amazing team of content and sales professionals as we together write the next exciting chapter in the history of SBS as the preeminent entertainment destination for U.S. Latinos.” SBS signaled that it will be implementing additional management initiatives in the coming weeks as part of its ongoing efforts at solidifying and expanding its competitive standing in the U.S. media marketplace.
• SBS is the largest certified minority-owned, Hispanic-targeted media company in the nation, operating top-rated radio formats in the country’s largest markets, including flagship WSKQ-FM/New York; Aire, the most expansive Spanish-language radio network with 300+ affiliates; LaMusica, the country’s highest-rated and fastest growing Hispanic streaming app; MegaTV, the popular news and political commentary television network; and concert promoter SBS Entertainment.
