Edgar To Head LiveXLive Partnerships
• LiveXLive Media, a global platform for livestream and on-demand audio, video, and podcast/vodcast content in music, comedy, and pop culture, and owner of PodcastOne, Slacker Radio, React Presents and Custom Personalization Solutions, announced the hire of Michelle Edgar as Head Of Strategic Partnerships. She will also bring her wealth of experience empowering and inspiring women leaders to LiveXLive, as well as specific initiatives and projects focused on women’s empowerment and diversity and inclusion in the industry from artists to clients.
“We are thrilled to welcome Michelle to LiveXLive,” said Robert Ellin, Chairman & CEO of LiveXLive. “Her experiences and relationships are deep with talent and brands, having earned her the reputation as one of the most innovative and creative dealmakers. In addition to her accomplishments in brand marketing and partnerships, Michelle has a track record and passion for leading programs in social change, focusing on female leadership and education. Michelle, with her professional and personal passions will be a tremendous addition to our management team.”
Edgar has led creative brand marketing campaigns, secured partnerships, and helped artists build their brands across various leadership roles at ICM Partners, Warner Bros., and most recently, Epic Records, where she held the position of VP of Brand Marketing. As Founder & CEO of The XX Project, Edgar has also built a community of women leaders through a positive environment designed to cultivate personal and professional growth to empower women in business. Over the past 10 years, she’s curated and produced over 200 events and is looking to continue to build this out with the LiveXLive team to impact more women globally.
In joining LiveXLive, Edgar will be working closely with the company’s leadership team which features an impressive list of female executives including CMO Jackie Stone, Roe Williams, Global Head of Artist & Talent Relations, Nikki Hart, SVP, Strategic Development, Aileen Budow, SVP, Communications & PR, and Jess Ettman, VP, Business Development.