Burdine-Fly Joins Alpha Media As Regional Pres.
• Alpha Media announced the appointment of veteran radio executive Zoe Burdine-Fly as Regional President, effective Nov. 1. In her new position, Ms. Burdine-Fly will oversee the operations, talent management and the strategic growth of 13 Alpha Media markets, including Amarillo, TX, Bakersfield, CA, Lincoln, NE and Topeka, KS. She will also play a key role supporting the development of the Company’s growing digital engagement platform, reporting to Chief Operating Officer Larry Bastida.
Burdine-Fly brings to Alpha Media several decades of leadership experience, most recently as Market President for Townsquare Media’s Lansing, MI group. She previously served as GSM for iHeartMedia’s WKSC & WLIT/Chicago and RVP/Market Manager for Townsquare Media in New Jersey. Burdine-Fly began her radio sales career in Flint, MI and worked her way up through the ranks at Citadel and Regent as an LSM, GSM, Director of Sales and Market Manager.
“I’m pleased to welcome Zoe as the newest member of Alpha Media’s senior leadership team,” said Bob Proffitt, Alpha Media Chairman & CEO. “We conducted a thorough search process, and Zoe stood out as possessing the right leadership experience, sophisticated expertise and deep radio industry knowledge to guide our markets and support our long-term growth strategy. Zoe will help us further expand our digital capabilities across our nationwide platforms so we can continue to deliver excellent results and value in partnership with our advertiser partners. I look forward to all we will accomplish together.”
Burdine-Fly remarked, “Alpha Media continues to deliver incredible programming in all of its communities, and I’m thrilled to join the Alpha Media family at a pivotal moment in the Company’s growth. I’m eager to get to work with Alpha Media’s team as together we continue to strengthen our market presence, serve our advertiser partners and honor the Company’s legacy of engaging content and relevant local programming.”