EVP Upgrade For Sony Music’s Fowler

• Sony Music Entertainment (SME) has promoted Jacob Fowler to Executive Vice President and Chief Product Officer. In this role, Fowler will lead global product strategy, working closely with the leadership of Sony Music’s Global Digital Business (GDB) group and The Orchard in overseeing a newly created worldwide group that combines the product technology and engineering teams of the two divisions. Fowler will continue to oversee technology for The Orchard, as well as AWAL and neighboring rights division KNR.

The New York-based Fowler reports directly to SME COO Kevin Kelleher, who said, “Our advanced technology offerings are a competitive differentiator for Sony Music, and Jacob is a talented executive who shares our vision for the important role innovative products and capabilities will play in our value proposition and success moving forward. We are excited for him to build on his leadership in developing The Orchard’s best-in-class platform by combining our strong product cultures and teams around the world to grow Sony Music’s wider suite of product offerings.”

Fowler commented, “The product and engineering teams at Sony Music Entertainment, including The Orchard, have built great applications with forward-looking mindsets. I’m excited to help bring together our collective capabilities and leverage the world-class products we have built to continue to innovate at an enhanced scale that benefits the organization globally. It’s a thrill to have the ability to take on new career opportunities and challenges within Sony Music.”

Fowler originally joined The Orchard in 2016 as a Product Manager within the technology group and was later upped to SVP of Engineering and Product. Since 2020 he has served as The Orchard’s Chief Technology Officer. A graduate of the University of Michigan, Fowler began his product career with the education tech company 2U.