Executive Upgrades At ZYNC/Round Hill Music

ZYNC/Round Hill Music has advanced four of its executives to new posts — (l-r): Madison Norris is upped to Executive Vice President, Creative Operations, Kelly Ross to Vice President, Head of Creative Licensing and Publishing, Becca Luce to Sr. Director, Film & TV/Creative Publishing, and Steve Nalbert to Vice President, Sync Licensing and Digital.

Norris will facilitate day-to-day management for the ZYNC creative licensing team, spearheading marketing for the frontline and back catalog; she remains responsible for top advertising clients. Ross leads sync licensing for the catalog and handles pitching for advertising in addition to identifying and signing songwriters and artists to frontline publishing and master deals. Luce guides the co-write team with newly expanded A&R responsibilities as well as film and television pitching, and Nalbert will now build, optimize, and sustain Round Hill Music’s digital strategy, collaborating with key partners such as Meta, Apple, TikTok, Peloton, The MLC, and many more.

The announcements were made by Chief Creative Officer Marisa Baldi, who said, “I am so thrilled and proud to have Madison step into this important and multi-faceted role. Her wealth of experience, leadership skills and rich network of relationships have led not only to countless advertising placements for ZYNC/Round Hill Music but also contributed significantly to our signing and development of new artists and writers. Kelly is a dynamic deal-maker and problem-solver, with impeccable business instincts, communication skills, and attention to detail. I could not be more delighted to see her continue to thrive here at ZYNC/Round Hill and take on even more leadership of the team.”

Baldi continued, “Becca has made great strides in identifying, securing, and developing talent, as well as adding value to our amazing catalog during her time at ZYNC/RHM. Her musical expertise, creative ideas, and facility for communicating with artists and writers never cease to impress me. She has got a natural gift. During Steve’s time at the company Round Hill Music’s assets have grown exponentially. Steve has been instrumental in maintaining an incredibly high level of well-informed service to the licensing community throughout our growth. He is that rare breed of executive that goes above and beyond to bring big deals home and his deep knowledge of the catalog and great reputation in the sync world make him an incredible asset.”

Norris remarked, “The complimentary forces of ZYNC and Round Hill have built an incredible foundation and I’m honored to be part of our continued growth and success. Our amazing artists and songwriters drive what we do each day. The talent and passion of our team are the perfect matches for our roster which spans genres and decades. With all of our hard work and hustle, we are at a tipping point, and I look forward to an exciting future together.”

Executive Upgrades At ZYNC/Round Hill Music