VP Upgrade For Island’s Erika Clark
• Erika Clark has been promoted to Vice President, Media Relations at Island Records. In her new post, Clark will take on greater responsibilities spearheading campaigns for artists such as Sabrina Carpenter, Remi Wolf, Demi Lovato, CHVRCHES, Jessie Reyez, Angèle, and others.
The New York-based Clark reports to Lauren Schneider, Executive Vice President, Media Relations, who remarked, “Erika is a brilliant and innovative media strategist. In addition to her modern and forward-thinking approach to press campaigns, Erika has won the admiration of artists, managers, partners as well as the entire Island staff. I’ve had the honor and pleasure of watching Erika grow into a force and leader at Island, and I congratulate her on this well-deserved promotion.”
Clark joined Island Records in March 2018 as Director, Media Relations, and was soon promoted to Senior Director. Clark earlier worked at Razor & Tie Records as Publicity Manager, and she began her professional career on the West Coast honing her skills in public relations, marketing, and merchandising at a number of independent boutique agencies.
“Being a part of Island Records is an immensely rewarding experience and I’m honored to lend to the fabric of such an iconic label,” Clark said. “I’m so grateful to the incredibly talented Lauren Schneider, whose experience and wisdom has been instrumental in my growth at Island and I’m excited to work alongside her for years to come. Thank you to Justin, Imran, and Mike for their continual guidance and for the opportunity to step up in this role. I look forward to continuing to bring my passion and drive to a record label with such great leadership, artists, and rich history.”