Heritage Hire For Saga’s 5 Star Media
• Saga’s 5 Star Media serving the Clarksville, TN-Hopkinsville, KY market welcomes veteran programmer Chad Heritage as the new PD of Country WVVR (Beaver 100.3), effective Tuesday, June 27.
In making the announcement, Ryan Ploeckelman, Operations Manager of Saga’s Clarksville/Hopkinsville Cluster, commented, “Chad brings an incredible level of experience to the role, and we couldn’t be more excited to have him join our team. His unwavering dedication to the Country format and his exceptional ability to coach and inspire talent are precisely what we need to take Beaver 100.3 to new heights.”
Heritage arrives from Memphis, where he spent the past three years as PD of Cumulus Country/News-Talk combo WGKX (Kix 106) and WKIM (News Talk 98.9) until mid-May. Heritage arrived in Memphis in Oct. 2020 following a brief stint with Townsquare Media Killeen-Temple, TX as Director of Content for the five-station cluster and Brand Manager for Country KUSJ (US105).
Heritage most notably spent more than two decades with iHeartMedia Little Rock, serving as SVP of Programming since 2006 and National Brand Coordinator since 2009. He had also programmed Country KSSN & Classic Country KMJX (105.1 The Wolf)/Little Rock for 23 years, winning multiple CMA Awards along the way.