New South Adventure For Jay Michaels

• New South Radio in Jackson, MS is excited to welcome major market veteran Jay Michaels aboard as Brand Manager of heritage Top 40 WYOY (Y101) and AC WJKK (Mix 98.7), starting Friday, May 17.

GM Kelly Crocker stated, “We are thrilled to have Jay Michaels join our team. He brings passion, knowledge, and years of experience in these two formats and will help take us to the next level. Jay is a perfect fit with the teamwork, mindset and culture we are creating in our building. We are so excited for him to get here.”

Michaels arrives from Austin, TX, where he most recently programmed Waterloo Media Triple A Austin City Limits Radio (KGSR-HD2). Before that he worked for NRG Media Omaha as PD of Hot AC KQKQ (Sweet 98.5), Rhythmic KOPW (Power 106.9) and Adult Hits KOOO (101.9 The Keg), and Michaels’ extensive resume also includes stops in Dallas (KVIL, KJKK, KDMX & KDGE), KRBE/Houston, and earlier Austin experience at KHFI and Sinclair-owned Rhythmic KDHT (Hot 93.3). Earlier in his career Michaels was OM of WROX & WUSH/Norfolk, VA and worked in artist management with Larry Rudolph in Los Angeles.

Commenting on his new opportunity, Michaels said, “I’m beyond excited to join the New South Radio team and work with these successful and talented industry professionals. After getting to know owner Clay Holladay, General Manger Kelly Crocker, and Operations Manager Jan Michaels, they made this big decision very easy for me. This company is locally owned and programmed, and has all the tools, talent, camaraderie, and iconic heritage that I’ve been looking for.”

Michaels added, “I’m so ready to work with my ‘long-lost sister,’ Jan Michaels, whose experience will be invaluable in our continued dominance in the market! This is a wonderful opportunity for my future and my amazing son Clarkie, who will be part of my continued life… I’m truly grateful.” Starting May 17, Michaels can be contacted at jay.michaels@digiostrategies.com.

New South Adventure For Jay Michaels