Frisk Joins Connoisseur In Regional Mgmt. Role
• Connoisseur Media is pleased to announce the appointment of Sommer Frisk as Market Manager for the company’s Palm Springs radio group, with expanded regional leadership responsibilities as the Regional Manager for both Alaska and Salt Lake City.
Frisk brings more than 25 years of experience in the broadcast and media industry, most recently a lengthy stint as VP/Market Manager for Cumulus Media’s group in Oxnard-Ventura, CA.
“Sommer’s leadership, passion for local media, and her ability to connect with communities make her an ideal addition to the Connoisseur family,” said Tina Murley, SVP, Western Region and Market Manager for San Francisco and San Jose. “As we deepen presence in Palm Springs, Alaska, and Salt Lake City, Sommer’s strategic vision, commitment to local communities, and operational expertise will be invaluable.”
Throughout her career path, Frisk has shown a deep commitment to community service, local partnerships, and exceptional leadership. Under her guidance, her teams supported dozens of nonprofits, launched high-profile local events, and strengthened emergency communication systems. Frisk remarked, “I get to live in a beautiful area, lead amazing teams, work alongside Tina Murley’s fearless leadership, and execute Jeff Warshaw‘s bold, forward-thinking vision for media. When the stars align like this, you don’t hesitate — you get to work.”
• Connoisseur’s Palm Springs group includes Rhythmic KKUU (U92.7), ESPN 103.9 (KKUU-HD2), Hot AC KPSI (Mix 100.5), Mainstream Rock simulcast KCLB/KCLZ, Country KDES (98.5 The Bull), Adult Standards 107.3 Mod FM (KDES-HD2), Classic Hits KDGL (The Eagle 106.6), and All News KNWZ-AM/KNWH-AM.
