CMG Ups Smith To Sr. Dir., Digital Sales

• Cox Media Group (CMG) announced the appointment of Lauren Smith as Senior Director of Digital Sales. Smith will serve as a primary field-facing digital revenue leader, working closely with CMG’s local TV and Radio markets to lead in-person training, support sales teams, and ensure consistent execution of the company’s digital revenue strategies.

“Lauren is a dynamic leader with a deep understanding of digital marketing strategy and sales enablement,” said Justin Wenokur, VP of Digital Revenue and Sales Strategy for CMG. “Her ability to translate strategy into execution, combined with her passion for developing teams, makes her the ideal leader to advance CMG’s digital growth across our markets.”

Smith most recently served as Digital Media Director for CMG in Athens, GA, where she led cross-channel strategy for more than 75 clients, achieved 122% year-over-year revenue growth and 138%over-budget performance, while managing team development and sales execution. Before CMG, Smith held leadership roles at Fast Radius and Omnicom Media Group.

CMG Ups Smith To Sr. Dir., Digital Sales