Moneyball: What Nielsen Says About the First Month of PPM 3-Minute Rule Ratings
• With the new three-minute listening thresholds in place, January 2025 PPM ratings were up 14% (against an expected 20%
Read more• With the new three-minute listening thresholds in place, January 2025 PPM ratings were up 14% (against an expected 20%
Read more• We’re getting out first glimpses of the impact of Nielsen’s three-minute qualifier in PPM markets. Remembering that the real
Read more• Last week we wrote about presenting a research study at Country Radio Seminar 2025. We highlighted on-going listener interest
Read more• We were in Nashville last week for Country Radio Seminar 2025 — and what a great event it is
Read more• NuVoodoo will be in Nashville later this week for the Country Radio Seminar. While there we’ll present a massive
Read more• The latest NuVoodoo national study includes the opinions of nearly 3000 respondents aged 14 and older. This means we
Read more• NuVoodoo National Media & Marketing Study 25 represents the opinions of nearly 3000 respondents aged 14 and older. We
Read more• NuVoodoo National Media & Marketing Study 25 is out of the field. The sample is massive, and the demo
Read more• We made a few changes when we fielded our first national study for 2025: NuVoodoo National Media & Marketing
Read more• With friends and colleagues and their families facing up to the devastation in parts of Southern California, it’s difficult
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