Friday, May 30, 2025
Latest News from RAMP:
  • Bobbii Jacobs Launches Wildflower Entertainment
  • Senior Upgrade For Big Machine’s Burleson
  • Montgomery Definitely Feeling The Vibe
  • Schaflander Upped To VP/MM, Cumulus ATL
  • Jackson’s Road Trip: Topeka To Des Moines
  • Bluesky
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RAMP – Radio and Music Pros

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NuVoodoo – Moneyball for Radio

NuVoodoo - Moneyball for Radio 

Moneyball: What Nielsen Says About the First Month of PPM 3-Minute Rule Ratings

March 17, 2025March 16, 2025 kevincarter NuVoodoo

• With the new three-minute listening thresholds in place, January 2025 PPM ratings were up 14% (against an expected 20%

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Opportunities in the Ratings Methodology Changes

March 10, 2025March 9, 2025 kevincarter NuVoodoo

• We’re getting out first glimpses of the impact of Nielsen’s three-minute qualifier in PPM markets. Remembering that the real

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NuVoodoo - Moneyball for Radio 

Moneyball: Six Key Ideas for On-Air Talent

March 3, 2025February 28, 2025 kevincarter NuVoodoo

• Last week we wrote about presenting a research study at Country Radio Seminar 2025. We highlighted on-going listener interest

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: News from CRS 2025 — GET OUT!

February 24, 2025February 23, 2025 kevincarter NuVoodoo

• We were in Nashville last week for Country Radio Seminar 2025 — and what a great event it is

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: A BIG Study Coming to CRS ’25

February 17, 2025February 13, 2025 kevincarter NuVoodoo

• NuVoodoo will be in Nashville later this week for the Country Radio Seminar. While there we’ll present a massive

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NuVoodoo - Moneyball for Radio 

Moneyball: Are Listeners Ready for AI?

February 10, 2025February 9, 2025 kevincarter NuVoodoo

• The latest NuVoodoo national study includes the opinions of nearly 3000 respondents aged 14 and older. This means we

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: The Most Important Social Media Platforms

February 3, 2025February 2, 2025 kevincarter NuVoodoo

• NuVoodoo National Media & Marketing Study 25 represents the opinions of nearly 3000 respondents aged 14 and older. We

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Where Radio Ranks for Music Discovery

January 27, 2025January 27, 2025 kevincarter NuVoodoo

• NuVoodoo National Media & Marketing Study 25 is out of the field. The sample is massive, and the demo

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: The Battle for In-Car Listening

January 20, 2025January 20, 2025 kevincarter

• We made a few changes when we fielded our first national study for 2025: NuVoodoo National Media & Marketing

Read more
NuVoodoo - Moneyball for Radio 

Moneyball: Are You Ready for 2025?

January 13, 2025January 12, 2025 kevincarter NuVoodoo

• With friends and colleagues and their families facing up to the devastation in parts of Southern California, it’s difficult

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BREAKING NEWS

E. Curtis Johnson Calling It A Career
BREAKING NEWS EXECUTIVE ACTION MILESTONES NEWS/TALK/SPORTS PROGRAMMING PROS IN MOTION 

E. Curtis Johnson Calling It A Career

May 28, 2025 kevincarter Comments Off on E. Curtis Johnson Calling It A Career

• Longtime Fresno radio pro E. Curtis Johnson, current afternoon co-host on Cumulus News-Talk KMJ-AM/FM, announced his impending retirement, effective

NuVoodoo

SUBSCRIBE TODAY

DIGITAL

United Stations + yaman.AI
DIGITAL EXECUTIVE ACTION FRONT PAGE PODCASTING PRODUCTION SALES STREAMING TRANSACTIONS 

United Stations + yaman.AI

May 28, 2025 kevincarter Comments Off on United Stations + yaman.AI

• United Stations announced an exclusive national partnership with yaman.AI, the latest venture from renowned radio creative visionary Yaman Coskun.

Chattanooga To Perform Delicate Frequency Swap
ACTIVE ROCK BRANDING/MARKETING DIGITAL FRONT PAGE MILESTONES PROGRAMMING STREAMING TOP 40 

Chattanooga To Perform Delicate Frequency Swap

May 21, 2025 kevincarter Comments Off on Chattanooga To Perform Delicate Frequency Swap
Meet Your CRS ’26 Agenda Committee
BRANDING/MARKETING CONVENTIONS COUNTRY DIGITAL EDUCATION EXECUTIVE ACTION FRONT PAGE LABEL LOVE STREAMING 

Meet Your CRS ’26 Agenda Committee

May 20, 2025 kevincarter Comments Off on Meet Your CRS ’26 Agenda Committee
Mountain Rises In Chico
BRANDING/MARKETING DIGITAL FORMAT FLIPS FRONT PAGE HOT AC PROGRAMMING STREAMING SYNDICATION 

Mountain Rises In Chico

May 19, 2025 kevincarter Comments Off on Mountain Rises In Chico
NPR Never Not Innovating
DIGITAL EXECUTIVE ACTION FRONT PAGE PROGRAMMING PUBLIC RADIO STREAMING 

NPR Never Not Innovating

May 19, 2025 kevincarter Comments Off on NPR Never Not Innovating

ARCHIVES

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WELCOME! WE’RE KEVIN & STEVE

Steve & Kevin
RAMP (Radio and Music Pros): Founded in September 2009, owned and operated by
Kevin Carter & Steve Resnik

LATEST POSTS

Bobbii Jacobs Launches Wildflower Entertainment
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE 

Bobbii Jacobs Launches Wildflower Entertainment

May 29, 2025 kevincarter Comments Off on Bobbii Jacobs Launches Wildflower Entertainment

• Sending best wishes to my longtime friend and former Hitmakers colleague Bobbii Jacobs, co-founder of Live In The Vineyard

Senior Upgrade For Big Machine’s Burleson
BRANDING/MARKETING COUNTRY EXECUTIVE ACTION FRONT PAGE LABEL LOVE 

Senior Upgrade For Big Machine’s Burleson

May 29, 2025 kevincarter Comments Off on Senior Upgrade For Big Machine’s Burleson
Montgomery Definitely Feeling The Vibe
BRANDING/MARKETING CLASSIC HIP HOP FORMAT FLIPS FRONT PAGE PROGRAMMING STREAMING 

Montgomery Definitely Feeling The Vibe

May 29, 2025 kevincarter Comments Off on Montgomery Definitely Feeling The Vibe

LABEL LOVE

Bobbii Jacobs Launches Wildflower Entertainment
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE 

Bobbii Jacobs Launches Wildflower Entertainment

May 29, 2025 kevincarter Comments Off on Bobbii Jacobs Launches Wildflower Entertainment
Senior Upgrade For Big Machine’s Burleson
BRANDING/MARKETING COUNTRY EXECUTIVE ACTION FRONT PAGE LABEL LOVE 

Senior Upgrade For Big Machine’s Burleson

May 29, 2025 kevincarter Comments Off on Senior Upgrade For Big Machine’s Burleson
WKTU Announces Two-Day ‘Beatstock’
BRANDING/MARKETING CONCERTS FRONT PAGE LABEL LOVE RHYTHMIC 

WKTU Announces Two-Day ‘Beatstock’

May 27, 2025 kevincarter Comments Off on WKTU Announces Two-Day ‘Beatstock’
SVP Upgrade For Big Loud’s Tyler Waugh
BRANDING/MARKETING COUNTRY EXECUTIVE ACTION FRONT PAGE LABEL LOVE 

SVP Upgrade For Big Loud’s Tyler Waugh

May 22, 2025 kevincarter Comments Off on SVP Upgrade For Big Loud’s Tyler Waugh
Jeff Ballard: Free Agent
DOWNSIZING EXECUTIVE ACTION FREE AGENT FRONT PAGE LABEL LOVE 

Jeff Ballard: Free Agent

May 21, 2025 kevincarter Comments Off on Jeff Ballard: Free Agent
UMG Moving To New NYC HQ
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE LABEL LOVE MILESTONES 

UMG Moving To New NYC HQ

May 20, 2025 kevincarter Comments Off on UMG Moving To New NYC HQ

PROGRAMMING

Montgomery Definitely Feeling The Vibe
BRANDING/MARKETING CLASSIC HIP HOP FORMAT FLIPS FRONT PAGE PROGRAMMING STREAMING 

Montgomery Definitely Feeling The Vibe

May 29, 2025 kevincarter Comments Off on Montgomery Definitely Feeling The Vibe
KRBE Now Privy To The Backstage Experience
BRANDING/MARKETING FRONT PAGE PROGRAMMING STREAMING SYNDICATION TOP 40 

KRBE Now Privy To The Backstage Experience

May 28, 2025 kevincarter Comments Off on KRBE Now Privy To The Backstage Experience
E. Curtis Johnson Calling It A Career
BREAKING NEWS EXECUTIVE ACTION MILESTONES NEWS/TALK/SPORTS PROGRAMMING PROS IN MOTION 

E. Curtis Johnson Calling It A Career

May 28, 2025 kevincarter Comments Off on E. Curtis Johnson Calling It A Career
Hope Springs Eternal In Texas
BRANDING/MARKETING EXECUTIVE ACTION FRONT PAGE Inspirational/Religious MILESTONES PROGRAMMING STREAMING 

Hope Springs Eternal In Texas

May 28, 2025 kevincarter Comments Off on Hope Springs Eternal In Texas
Bloom Sentenced To Nine Years
EXECUTIVE ACTION FRONT PAGE LEGAL MILESTONES PROGRAMMING 

Bloom Sentenced To Nine Years

May 27, 2025 kevincarter Comments Off on Bloom Sentenced To Nine Years
Matt Pinfield’s Back On The SoCal Sound!
BRANDING/MARKETING FRONT PAGE MILESTONES PROGRAMMING PUBLIC RADIO STREAMING TRIPLE A 

Matt Pinfield’s Back On The SoCal Sound!

May 27, 2025 kevincarter Comments Off on Matt Pinfield’s Back On The SoCal Sound!

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