NuVoodoo – Moneyball for Radio

• The spring book starts in about five weeks as you’re likely to be reading this. If you’re planning a

• The latest NuVoodoo Ratings Prospects Study shows interesting shifts in the percentages who pay attention to ads in various

We’re digging through the data collected from over 3,200 14-54s nationwide in our latest NuVoodoo Ratings Prospects Study as we

• The 24th in our series of twice-annual Ratings Prospects Studies has just finished fielding. In the weeks ahead we’ll

• A Special Year-End Message from NuVoodoo Founder/President Carolyn Gilbert A dear friend of mine went for a walk two

We’re turning the keyboard over to NuVoodoo marketing guru Mike O’Connor this week: NuVoodoo has dedicated the back half of

• In the TV era, radio’s distinction was that it’s live and local, right? Though, even in the heyday of