Entercom Names Sinha SVP/Communications, PR
• Entercom welcomes Ashok Sinha as Senior Vice President, Head of Corporate Communications and PR. In this role, Sinha will lead the communications strategy and execution across the company’s entire portfolio of assets. Sinha will have direct oversight of internal and external communications, media and press relations, corporate messaging, crisis communications and issues management, and executive thought leadership management. He will serve as a member of Entercom’s executive leadership team, reporting to Chief Marketing Officer Paul Suchman, who commented, “Ashok is the perfect candidate to spearhead the evolution of our corporate communications and PR function as we further our position as a leading, multi-platform audio content and entertainment company. His experience driving communications strategies for prominent media companies along with his deep industry knowledge is a winning combination as Entercom continues to build the future of audio.”
Sinha transitions from WarnerMedia, where he was most recently Vice President, Communications Lead, Technology, heading up internal and external communications strategy for WarnerMedia’s technology organization, as well as employee communications across the company’s direct-to-consumer, sales and distribution divisions. Before that he was part of WarnerMedia’s corporate communications team. Sinha previously held leadership positions in corporate communications at Publicis Media, NBCUniversal, Viacom, Product(RED) and others.
“As a lifelong consumer of music and the spoken word, I believe in the power of audio and its ability to engage, entertain and inform the world,” said Sinha. “I’m delighted for this opportunity to join Entercom and its award-winning corporate communications team, and lead the charge as we tell the story of audio in this dynamic time for media.”