Formats You’ll Flip Over

After a five-year run as a Top 40 outlet, Cumulus Media’s KQHN (i97.3)/Shreveport, LA has dialed its format back to Hot AC, freshly rebranded as “The All New Q97.3 — Shreveport-Bossier’s Best Music!”

The station is breaking in its new/old format by rolling through 97 hours of non-stop, commercial-free music, which will continue through the weekend. Starting Monday, September 18, the syndicated The Bert Show will kick off weekday mornings from 6am-10am, followed by Shawn Dion in afternoon drive and Westwood One’s The Adam Bomb Show from 7-midnight.

Cody Welling, VP/Market Manager of Cumulus Media-Shreveport/Bossier City, said, “This Hot AC format focuses on the needs of our listeners in the community, and our clients. The All New Q97.3 uniquely positions our group of radio stations in Shreveport and Bossier City to match our diverse community and culture, which we so proudly serve.” OM Chip “The Fat Man” Arledge said, “We’re thrilled to offer a focused and compelling product that focuses on the musical tastes and lifestyle of some beautiful people in our marketplace that have long been ignored and underserved. I’m confident The All New Q97.3 will be a great complement to our listeners’ busy lives.”