Bass & Bouab Named Co-Presidents, 300
• Rayna Bass and Selim Bouab have been promoted to Co-Presidents of 300 Entertainment. Both executives joined 300 in 2014, with Bass (right) most recently serving as SVP of Marketing and Bouab (left) as SVP/Head of A&R. This marks the first major executive move at the company since it was acquired by Warner Music Group at the end of last year.
The announcement was made by 300 co-founder and Chairman/CEO Kevin Liles, who said, “My philosophy is to always surround myself with amazing, dedicated, passionate people, and I’ve been truly blessed to have Rayna and Selim at my side for the past eight years,” said Liles. “This dream team has been dominating the hip hop space for a decade with an artist-first, independent mindset. From turning once-in-a-generation talents like Megan Thee Stallion, Young Thug, Gunna, and the legendary Mary J. Blige into global superstars, to turning musical moments into cultural movements like Pushin P, Trap Queen, Bad and Boujee, and Hot Girl Summer, they make an unstoppable leadership duo. With deep experience across all lines of our business, Rayna and Selim have been essential players in building our company from the ground up, and I know they are destined for great things as we begin a new chapter in the ever-evolving book of 300.”
Bass began her career as an intern at Island Def Jam before joining the company as a full-time Marketing Assistant. In January of 2014, she became 300’s first marketing hire, and was promoted to SVP of Marketing in 2019. Bass has been recognized on Billboard’s Women in Music, Hip Hop Power Players, 40 Under 40, and Indie Power Players lists, as well as Variety‘s Hitmakers and Women’s Impact Lists, and has won Libera, Webby, Clio Music, Shorty, and Telly awards in marketing.
As the head of 300’s A&R department, Bouab has been key in signing and developing Megan Thee Stallion, Fetty Wap and Tee Grizzley, and facilitated notable releases from Young Thug, Gunna, Mary J. Blige, $NOT, Phony Ppl, and Shy Glizzy, with whom he launched Glizzy Gang, as well as Atlanta breakout artist Hunxho. Bouab also launched the label Unauthorized Entertainment, and he previously worked with Def Jam, Asylum, and Sony Music Entertainment.
“It’s always been our mission to serve artists at the highest level and to remain culturally driven,” said Bass. “This has been the north star in our development as executives and leaders. We have a team of innovative and passionate individuals and I’m incredibly excited for the future.” Bouab commented, “We’ve both had the fantastic experience of being part of the evolution of 300. Under Kevin’s brilliant guidance, we’ve signed and developed artists who’ve topped the charts, moved culture, and made a difference in the world.” [Photo Credit: Tamara May]