Black River Adds Hite For Southeast Promo
• Black River Entertainment has availed itself of the experience of radio and record industry pro Traci Hite as the label’s newly named Director of Promotion, Southeast.
The announcement was made by Black River VP of National Promotion, Bill Macky, who said, “Traci came highly recommended, and she did not disappoint. Her passion, energy, and enthusiasm for our artists and music were evident from our first meeting. She’s going to be a great addition to our team.”
Alabama native Hite brings years of experience from both sides of radio and records to Black River, thanks to previous stops at Way-FM/Huntsville, AL, KCBI/Dallas, Capitol Christian Music Group, Curb-Word Entertainment, and most recently, Quartz Hill Records/Stone Country Records. She joins the Black River promo team as Kelsea Ballerini‘s “Baggage” and Chris Young‘s “Till The Last One Dies” continue to climb the charts at Country Radio.
“Black River Entertainment has such an impressive roster and a legacy of success that speaks for itself,” said Hite. “I’m incredibly honored to be a part of our team’s next chapter and contribute to the exciting future ahead.”
Based in Cullman, AL, Hite is now on the job, reporting to Macky, and can be reached at thite@blackriverent.com. [Photo Courtesy of Black River Entertainment]
