CMA’s Trahern Earns CRB’s Pres. Award

• The Country Radio Broadcasters, Inc. announced Country Music Association (CMA) CEO Sarah Trahern as the recipient of the 2020 CRB President’s Award, which is annually presented to an individual who has made a significant contribution to the marketing, production, growth, and development of the Country Radio Seminar and the multiple services that Country Radio Broadcasters provides to the Country radio and music communities. Trahern will receive her award during “CRS Honors,” the official launch to CRS 2021: The Virtual Experience, on Tuesday, Feb. 16 at 12:30pm CT, immediately following the morning sessions of the all-new CRS Streaming Summit.

CRB/CRS Board President Kurt Johnson commented, “Sarah is the epitome of this award. Her selfless and tireless work on behalf of artists, songwriters, labels, managers, touring professionals, and Country Radio, and her steadfast support of CRB and Country Radio Seminar make her a highly deserving honoree. I am blessed to call her colleague, confidant and friend. And all of us in Country are blessed to have her as a true leader in our genre.”

The 2020 CRB Artist Career Achievement Award recipient, Rascal Flatts, will also be recognized during the Opening Ceremonies, and Capitol Records Nashville’s Mickey Guyton will open CRS 2021: The Virtual Experience with a performance of the National Anthem, sponsored by Veterans Matter.

Due to the pandemic, the 2020 Country Radio Hall of Fame Induction Ceremony, where the CRB President’s Award and Artist Career Achievement awards are historically presented, could not be held in person and will now be held virtually during CRS 2021: The Virtual Experience.

Registration for CRS 2021: The Virtual Experience is $199 per person at CountryRadioSeminar.com. CRB is also offering Unemployment, Student and Young Professional rates. To apply for one of these special rates, you must apply at the CRS 2021 registration page no later than Feb. 12. Questions? Contact Ashley Bourque at 615-329-2615 or ashley@crb.org. [Trahern photo courtesy of CMA]

CMA’s Trahern Earns CRB’s Pres. Award