Ganz Joins Warner As SVP/Digital Marketing
• Dalia Ganz has joined Warner Records as Senior Vice President of Digital Marketing. In her new post, Ganz will work closely with the company’s various departments as well as its streaming partners to create and implement compelling, fan-centric online experiences and campaigns for the label’s wide-ranging artist roster. She reports to Warner Records Co-Chairman & COO Tom Corson and is based at the label’s downtown LA headquarters.
Ganz comes to Warner Records following a 17-year run with The Walt Disney Company, where she worked her way up from Marketing Assistant to her most recent role as Vice President, Social Media, Digital Marketing & Synergy for the youth-focused Freeform network.
“Dalia is a widely respected expert and bold innovator in the digital space who knows how to adapt in a constantly changing landscape and isn’t afraid to break the mold to try something new,” said Corson. “She’ll inject a fresh perspective into our marketing strategy and help us deliver unique, memorable campaigns that amplify our artists’ voices and resonate with fans.”
Ganz commented, “I’ve long admired Warner Records and the artist-centric approach they champion in developing long-term careers. As the digital world continues to evolve at incredible speed, there are endless opportunities to connect fans with their favorite artists in ways that were once unimaginable. I look forward to working alongside the brilliant Warner team to explore what’s possible. Thank you to Tom and Aaron [Bay-Schuck] for this exciting opportunity.”
Ganz has also been named to Variety’s Hollywood’s New Leaders; Brand Innovators’ 40 Under 40; and Disney’s Game Changers lists. She holds a BA degree from Johns Hopkins University. [Photo courtesy of Warner Records]
