Gu Named Head Of Astralwerks Asia
Adam Granite, EVP, Market Development at UMG said, “Since we announced the launch of Astralwerks Asia at Music Matters in September, we have been looking for the right person to lead and execute our vision for further developing dance music across the region. Cindy is a true dance music enthusiast and this great passion for electronic music, combined with her proven history of executing successful artist campaigns will be vital to establishing Astralwerks Asia as the trusted home for the genre in Asia. What better way to start than with the biggest viral dance record to come out of the region in years! We are very excited to have Weird Genius (pictured) join the Astralwerks family and look forward to hearing much more from them in years to come.”
Gu said, “I’m delighted to have joined the global Astralwerks family and am committed to bringing the best electronic music to fans across Asia, starting with the signing of Weird Genius. I look forward to working alongside Toby, Calvin, Adam, Evan and the teams throughout the region to create innovative and groundbreaking campaigns that will help establish Astralwerks and our artists throughout Asia and beyond.”