Klaiman Launches ASCEND4M, Guides Tunespotter
• Award winning former Sony Music Entertainment executive Joel Klaiman has launched ASCEND4M, a global music and entertainment marketing and consulting agency delivering broadscale media strategy and artist/brand-friendly direction and development. The new company’s focus is on music, media, marketing, and full-scale day-to-day talent management (4M), aligning services for artists and businesses via a diverse range of content and media & music spaces, as well as for wholly signed artists on the ASCEND4M label.
Among ASCEND4M’s initial endeavors is guiding the new music/content discovery app Tunespotter, a search engine that curates optimal music sync moments across all visual media including, movies, TV, commercials, and more. Klaiman/ASCEND4M was brought on to consult the company in 2022, with Klaiman appointed CEO this past June to lead Tunespotter in all capacities and drive engagement. Klaiman notes, “With the content explosion occurring across all media we’re committed to making Tunespotter the ultimate destination for the best music you’ve ever seen!”
During his career Klaiman has held a number of key senior music industry leadership positions at Columbia Records, Republic Records and the entrepreneurial start-up HITCO Entertainment, where he recently oversaw the company’s transition in its sale to Concord.
Klaiman cites the launch of ASCEND4M as the culmination of his experience and a dream fulfilled, as he remarked, “Years in my head, months in the making, I’m thrilled to announce my own agency and label. Working with groundbreaking artists and culture-changing companies over the years, I’m grateful for the knowledge and skills gained from those experiences. I’m excited to partner with new and established artists and a broad range of media businesses as we lift for takeoff.” You can share your best wishes with Joel at joel@ascend4m.com.
