RCA Ups Abzug To SVP/Head Of Publicity
• RCA Records announced the elevation of Jamie Abzug to Senior Vice President and Head of Publicity. In this this newly enhanced role, Abzug will oversee RCA’s publicity team while spearheading the label’s corporate initiatives, while continuing to play a pivotal role in individual artist campaigns. She will also continue to identify and pursue new avenues for artist publicity as well as larger partnerships and opportunities in the evolving media space. Abzug replaces Mika El-Baz, who is leaving the company at the end of October for a new opportunity.
Abzug began her career at RCA (then J Records) in late 2004 and most recently served as Head of Alternative Media Partnerships, where she helped oversee the label’s west coast public relations initiatives including its award show strategy and broadcast network relationships. Prior to that she was VP of Publicity, where she spearheaded publicity campaigns for a roster that includes Khalid, Doja Cat, Christina Aguilera, Kesha, Becky G, Kygo, Bleachers, Wolf Alice, WALK THE MOON, Sasha Alex Sloan, and Buddy, among others.
Abzug relocated from RCA’s New York office to Los Angeles in 2012. Earlier in her career, Abzug briefly worked for Artemis Records. [Photo credit: Allen Zaki]
