Schuler Named VP/Promo, Capitol Nashville
• Capitol Records Nashville welcomes Chris Schuler as VP of Promotion. Effective Jan. 9, Schuler takes the helm following the recent retirement of industry veteran Bobby Young.
The new gig marks a return to UMG Nashville for Schuler, who, after starting his career at BMI Nashville, joined Mercury Nashville as promotion coordinator, and over the course of seven years, worked his way up to VP of Promotion & Radio Marketing in 2019. Shuler most recently served as VP of Promotion at Arista Nashville.
“Finding the perfect person to lead Capitol Nashville’s promo department has always been a challenging and weighty decision,” says UMG Nashville EVP of Promotion Royce Risser. “Chris Schuler is the absolute perfect fit, and I cannot express how happy we are to have him back home at UMG. Chris has all the qualities we need to lead and take Capitol to the next level. Capitol’s roster of superstars and their up-and-coming artists are such a critical part of UMG Nashville’s business and future. Chris is one of the smartest and savviest executives we’ve had come through promotion in the last 10 years. His attention to detail is unmatched. He will be the perfect person to lead and guide this team of seasoned vets. Welcome home, Chris!” Schuler commented, “There is nothing in the business like the Capitol roster. I’m beyond excited to rejoin the team to continue its ongoing legacy of excellence.”
The Capitol Records Nashville artist roster includes Dierks Bentley, Luke Bryan, Mickey Guyton, Caylee Hammack, Jon Pardi, Darius Rucker, Carrie Underwood, Keith Urban, and Little Big Town. Schuler can be congratulated at chris.schuler@umusic.com.