Watch Taylor Swift Fly By @ 330 MPH
• It’s all about Taylor Swift this week, as the world anxiously awaits Friday’s release of her the highly anticipated sixth studio album, reputation. As part of the campaign’s finely tuned promotional mechanism, John Force Racing (JFR) announced that Advance Auto Parts driver Courtney Force (John’s talented daughter) will be driving the No. 6 Big Machine Records Funny Car at this weekend’s Auto Club NHRA Finals in Pomona, CA in her final bid for the 2017 Championship. Through JFR’s partnership with Swift’s label, Big Machine, Ms. Force’s Chevrolet Camaro SS Funny Car will serve as a fast-moving mobile billboard to promote reputation.
“I’ve had an incredible experience working with our partners Advance Auto Parts and Big Machine Records this season and am honored to drive the special Taylor Swift reputation Funny Car for our final race in Pomona,” Ms. Force said. “My team and I are always playing her songs to get in the zone and prepare to battle it out against the boys on race day. I hope to finish out our season on a high note while promoting Taylor’s album release at over 330 mph and hopefully celebrating in the winner’s circle with my team on Sunday.”
No one is a bigger champion of Swift and Force than Big Machine Label Group President & CEO Scott Borchetta, who said, “Having Taylor’s reputation album art on Courtney’s car for the NHRA Championship Weekend, which also happens to coincide with the November 10 release, is the perfect match of two game-changers who are truly the best of the best.”
Force added, “I had so much fun brainstorming with Brandon Baker on our JFR design team on how to bring Taylor’s reputation album cover to life on the Funny Car design. I hope everyone goes out and buys Taylor’s album and listens to it on their way out to the track, while cheering on our Advance Auto Parts team at the Auto Club Finals.” Check out the reveal video posted on Facebook.
Hey Taylor Swift I can’t wait to have you along for the ride at over 330mph this wknd.. let the games begin! Debuting a specialty Taylor Swift Funny Car w/ Advance Auto Parts & Big Machine Label Group at the NHRA Auto Club World Finals! Ready to battle it out against the boys, all weekend long. Taylor’s #reputation album drops Friday! 🙌🏻
Posted by Courtney Force on Tuesday, November 7, 2017