WMG Electronic Music Powered By Partridge
• Warner Music Group (WMG) announced the appointment of Anton Partridge as Director of Global Strategy, Electronic Music. Partridge has been associated with Warner for the past decade as head of the Warner Music UK dance music imprint, One More Tune (OMT). He is also the founder of the ADA Worldwide-distributed, independent house music label, Good Company.
Partridge will continue to be based in London and report to Eric Wong, President & CMO, Warner Recorded Music, who commented, “Across the globe, electronic music is constantly evolving and morphing, reflecting and creating cultural movements. WMG has a long and rich history in dance music, from the early days of disco a half century ago to today’s electronic pioneers. Anton’s deep knowledge and experience in the field, combined with his years working within the Warner family, make him the perfect choice to drive our worldwide electronic music pipeline, cultivate cross-company collaboration, and evolve our dance music strategy from a global perspective.”
Partridge’s career includes press, promotions, and A&R stints for a number of different organizations, including MCA Records and Sony/ATV before joining Warner Music in 2010. His label Good Company signed Fisher, whose Grammy-nominated single, “Losing It,” was certified gold in the UK. Partidge was also the A&R behind the Grammy-nominated, multi-platinum global smash, “Piece of Your Heart” by Meduza (one billion streams).
“I’m very much looking forward to making the most of this new role,” said Partridge. “I’ve had a long history with both the label and the team, and it’s exciting to now be part of shaping the strategic approach to dance music moving forward. We want to supercharge the way that Warner Music approaches the genre on a global level, and there’s never been a better time than now.”