Celebrate 4/20 Today At 4:20

• In honor of today, 4/20, the unofficial national celebration of weed day, CT101 Inc. announced the debut of a new weekly podcast — Cannabis Talk 101, described as “the premier go-to source for everything cannabis.” In a triumph of perfect marketing, Cannabis Talk 101 podcast officially launches today at 4:20pm (get it?) and will be available on the iHeartRadio App and everywhere podcasts are heard.

Cannabis Talk 101 features hosts Blue, Joe Grande (formerly of Big Boy’s Neighborhood) and Marc and Craig Wasserman, a.k.a. “The Pot Brothers at Law,” who will entertain and educate listeners on everything about the cannabis industry. The Executive Producer of Cannabis Talk 101 is major market vet Elvis, (ALT 105.3 & KYLD/San Francisco, KKRZ/Portland, Z90 & Q106/San Diego, Hot 97.7/San Jose, etc.)

In the wake of the COVID-19, the cannabis business has been booming, as the industry has been deemed essential and dispensaries around the country remain open for business. According to a new report published by Grand View Research, Inc., the global legal marijuana market size is expected to reach $73.6 billion by 2027, and Cannabis Talk 101 will help listeners navigate the new budding legal industry. Cannabis Talk 101 is co-produced by the iHeartPodcast Network. For booking questions, contact Elvis at Elvis@iHeartmedia.com.


•  And in a related story, back in 2014, legendary air personality Joey Reynolds produced a documentary called iPot — “Going down the HIGH-way to medical marijuana,” which is the story of his daughter Mercedes growing medical marijuana in Northern California’s fertile “Emerald Triangle.”

The film, which was shot entirely with an iPhone and iPad, is finally going to premier today at 4:20pm ET! A 13-minute teaser trailer is posted on YouTube for your entertainment and educational pleasure. [Thanks to Art Vuolo!]

Celebrate 4/20 Today At 4:20