Fan-Friendly Call Letters
• Remember all that fun Entercom had with the launch of its new Sports-Talk station in San Diego — 97.3 The Machine? Ah yes… good times, indeed…
As we all know by now, the new radio flagship of the San Diego Padres quickly rebranded as 97.3 The Fan, and now, to better match that new identity, the station has formally changed call letters from KEGY (originally attached to the former Energy 97.3) to the more “Fan-friendly” KWFN-FM. Please tell everyone you know.
