Jake Basden Leaving BMLG
• Jake Basden announced his departure as Senior Vice President of Communications for Big Machine Label Group after nearly 12 years. Basden says he made the difficult decision over the Christmas holiday to seek new opportunities.
“The trouble with working with Scott Borchetta and a company as dynamic as the Big Machine Label Group is, honestly, there is no reason to leave,” Basden said. “There comes a moment when you realize you must seek new horizons. You can get very comfortable working with incredible acts, these teams, and Scott’s many endeavors. Something I learned during my years in New York is don’t ever stop growing and reaching for new challenges. The culture at Big Machine always encouraged me to aggressively go in new directions.”
BMLG Chairman Scott Borchetta remarked, “Jake came to us right when I needed him most — right as Big Machine was exploding. He has been my communications foil and strategist and we’ve had an incredible run together. Jake always presented me and the label group in very creative ways that caught the attention and landed very important pieces in Fortune, Fast Company, Rolling Stone, the Wall Street Journal and so many more. I’m very proud of all that he’s accomplished here and I’m sure he will continue to reach new heights in his next adventure. He will always be part of the fabric of Big Machine.”
Basden added, “With over 30 artists and multiple label imprints spanning Country, Americana, Hip-Hop, Rock and Pop, every day was a fresh set of prospects to explore. I’ve gone places I once only dreamed of and worked with some of the best media, marketing, and brand people in not just America, but the world. I’m forever grateful for Scott, the BMLG family, artists, managers, agents, and media people who’ve made this decade one that flew by. It inspires me, knowing wherever I’m going, it’s going to be a foundation unlike any other to build from.”