‘Mom! Thomas Rhett’s In The Living Room!’
• iHeartMedia announced the launch of The iHeartRadio Living Room Concert Series Presented by State Farm, a weekly performance series with the goal of bringing Americans together in the comfort and safety of their living rooms for performances by some of the biggest artists in music. The series will video stream and broadcast every Wednesday to celebrate the importance of community and being a “good neighbor” (get it? State Farm?) through the power of music during the COVID-19 pandemic.
The series premieres on Wednesday, April 29 with a performance from Thomas Rhett. The event will stream on iHeartRadio’s YouTube Channel and broadcast across iHeartRadio stations nationwide at 7pm local time. In honor of essential workers, a donation will be made to a featured charitable organization for each episode in the concert series, and will include a call to action encouraging viewers to donate. The first episode featuring Thomas Rhett will benefit Feeding America®.
“The living room has become the new stage. Until our live music events return, this is a way for millions of fans to stay connected to their favorite artists, while staying safe at home,” said John Sykes, President of Entertainment Enterprises for iHeartMedia. “We are excited to partner with State Farm on this new music series.” Joel Gallen of Tenth Planet Productions will executive produce the concert series.