Musburger Buys VSiN Back
• Musburger Media announced it has purchased VSiN, The Sports Betting Network back from DraftKings Inc., which had originally acquired VSiN in March 2021. Original VSiN founders Brian Musburger and Bill Adee, who were part of the team that previously launched and led the multi-platform broadcast and content company in 2017, will lead it moving forward.
“While a lot has changed in the sports betting industry over the past three-and-a-half years, our original vision for VSiN still holds, and we are committed to delivering the most credible, independent information and analysis sports bettors can find anywhere” said Brian Musburger. “We truly appreciate the work we’ve done with DraftKings and look forward to continuing to collaborate on future projects. Bill and I couldn’t be more excited about leading VSiN into the future and cementing our position as a trusted authority in sports betting.”
“DraftKings continues to optimize its investments in content and media to align with the most critical areas and needs of our business strategy, objectives, and goals,” said Stephanie Sherman, DraftKings’ Chief Marketing Officer. “We want to thank Brian, Bill, and the entire team at VSiN for a great relationship, and we look forward to continuing to advertise on the network.”
Customers should expect no interruptions to programming or news coverage at VSiN.com, which will continue to deliver the news, analysis, and insights that bettors need to inform their betting decisions, with 18+ hours of unique sports betting content each day.
VSiN’s current talent roster includes legendary sports broadcaster, Brent Musburger and some of the industry’s most knowledgeable sports betting experts.
