Promotion Leads To Opportunity
• Congrats to Ashley Mascroft, Director of Marketing & Promotions for iHeartMedia Springfield, MA, who has been awarded a major transfer to Nashville as Director of Promotions for Country WSIX (The Big 98) and Classic Country The Big Legend 98.3 (W252CM). She succeeds Jessica Kelley, who will now focus her talents on Classic Rock WNRQ and Alternative ALT 97.5 (W248BQ). Nashville SVP of Programming Gator Harrison said, “Ashley is energetic and forward-thinking with a passion for creativity and country music. She’s the perfect fit for our family.”
Mascroft (left) joined iHeartMedia Springfield as an intern in 2007 and worked her way up to Marketing Director in 2016. Commenting on her new Nashville gig, she said, “This is truly a dream come true! Focusing on the format I love, in a city I adore, and becoming a part of the incredible iHeart Nashville team is the opportunity of a lifetime. While I will miss my iHeart Springfield family, I’m eager and excited to start this next chapter.” Ashley can be reached at ashleymascroft@iheartmedia.com.
• Meanwhile, back in Springfield, SVP of Programming Kevin Johnsonis now seeking a promotions pro to help lead Top 40 WHYN (Mix 93-1), Country WRNX (Kix 100.9) and News-Talk WHYN-AM (NewsRadio 560) to continued success. Enthusiastic, organized team players are encouraged send a resume to kevinjohnson@iheartmedia.com. iHeartMedia is an Equal Opportunity Employer.
