Promotion Party At The Syndicate
• Entertainment marketing agency The Syndicate marks its 20th anniversary this year and is celebrates by handing out a trio of promotions, starting with Graham Rothenberg, who is upped to General Manager. Rothenberg, who was most recently VP of Marketing & Business Development, will now oversee all strategy for the company’s three pillars of business in marketing, radio promotion and publicity to lead the company into its third decade.
“After 13 years with the organization, I’m thrilled and honored to hold the General Manager position at The Syndicate,” said Rothenberg. “With the support of the partnership and the talents of our amazing staff, I’m extremely excited to lead The Syndicate in our mission to develop and execute innovative marketing, radio, and publicity strategies across all areas of pop culture and beyond.”
The Syndicate Partner Jon Landman said, “I always admired Graham’s passion for music and dedication to his work as music director at WICB/Ithaca College. Hiring him upon graduation was one of the smartest moves of my career. He has grown into a leader well respected by both our clients and staff and always has the best interest of both top of mind. Graham’s been a significant force in moving The Syndicate’s business and culture to new levels and we’re excited for our 20th year and beyond with Graham leading the charge!”
But wait! There’s more! Amy Tremmel rises to Sr. Director of Marketing and Chris Lane is promoted to VP of Finance. Tremble (left) has doubled the team and business of the marketing department since joining the company in July 2015. An NYU graduate, Lane (right) went to work at The Nordlinger Group in 2008 and transitioned to The Syndicate fulltime in 2013. He was previously Director of Finance. “Chris Lane and Amy Tremmel are invaluable assets to The Syndicate,” said Rothenberg. “Their leadership and prowess in the areas of finance and marketing, respectively, are pivotal to the growth and success of the company.”
To celebrate 20 years of success and evolution, The Syn will be hosting a number of events throughout the year, dubbed SYN20. Be on the lookout for SYN20 event announcements throughout the year. [Photo credit: Mindy Tucker]