Audacy Names Pritchard Reg. Alt Brand Mgr.
• Audacy has promoted Jeremy Pritchard to Regional Brand Manager of its Alternative format, effective immediately. In this new role, Pritchard will oversee content strategy, talent, operations and branding for KNRK (94/7 Alternative Portland)/Portland, OR, while retaining his current longtime position as afternoon drive talent for KBZT (ALT 94.9)/San Diego.
“We’re delighted to continue our ongoing investment in our alternative portfolio and promote one of our very own,” said Mike Kaplan, SVP of Programming/Alternative Format, Audacy. “Jeremy is a proven star in this industry who will help us continue the evolution of the 94/7 brand. His experience at KBZT has allowed him to understand what the consumer wants, which we trust he will implement into his new role.”
Pritchard launched his radio career at the former KMXN-FM/Anaheim, CA before moving to San Diego in 2002 to take the reins of the late KFSD-FM. Since joining KBZT in 2003, he has held multiple positions in promotions, programming and on-air. Pritchard commented, “With a storied 19-year career at KBZT in San Diego, I’m excited to be adding another great craft beer city to my purview.”