Border Broadcasting Takes Pole Position
• Tongues are wagging, so to speak, along the US/Canada border, as some interesting changes are happening at Border Broadcasting’s 102.7 WYLK/Cape Vincent, NY, which also proudly serves the good citizens of Kingston, Ontario, just a stone’s throw across Lake Ontario. Yesterday WYLK dropped its previous Kiss FMidentity and is now experimenting with, for lack of a better term… a more… ahem… adult direction. Say hello to 102.7 The POLE.
As GM Ben Reid gamely attempts to explain, “For the first time on the planet, I’m pleased to introduce you to a music format I have heavily researched myself. I put in the time hours and hours. Dollar after dollar. I have witnessed the joy this music brings. It’s not about rock. It’s not about rap, Country or Oldies… it’s about… the performance… the stage… Kingston, I introduce you to music curated from the best Gentleman’s Clubs from Montreal to Toronto…This is the ALL-NEW 102.7 THE POLE! Keep your ears peeled!” Alrighty, then.
You are cordially invited to visit 1027thepole.com and follow along with talented Pole jocks “Gypsy,” Desstiny,” “Chestiny,” “Diamond,” “Angina,” “Cinnamon,” and for the ladies, the tag-team of “Chad & Beau.”
Having been down similar roads in the past, we immediately sensed the hand of internationally recognized promotional provocateur Paige Nienaber, who told RAMP, “Obviously, as a Mennonite Youth Pastor, I’ve deeply offended myself… that being said, however, this has the potential to be a legit format.” You are hereby advised to lock it in and await further instructions.
