CMG Orlando Launches HITS 96.5

• Cox Media Group Orlando has relaunched WOEX (Exitos 96.5) as HITS 96.5, a new Spanish AC format featuring English pop music from the ’80s, ’90s, and ’00s from artists like Ed Sheeran, Whitney Houston, Adele, Michael Jackson, Shakira, and Adam Levine — and hosted by Spanish-speaking personalities.

“Our responsibility as broadcasters is to serve our community — our entire community” said JC Campese, VP/Market Manager for CMG Radio Orlando. “As Central Florida continues to grow, our community has asked for a station like HITS 96.5, and we’re proud to deliver this exciting new brand on the largest broadcast signal in the Orlando market.”

“We’re thrilled to bring Hispanics in Orlando the music they grew up with from the ’80s, ’90s and today, but with on-air personalities speaking to them in Spanish,” said Raymond Hernandez, Director of Branding & Programming at the new HITS 96.5. “We want to break out of the usual Latin formats and deliver music and content in the way Hispanics are accustomed to in their countries of origin.”

Here is the HITS 96.5 jock lineup — 6-10am: Epi; 10am-2pm: Liliani; 2-7pm: Luis Angel; 7-midnight: Martica.