Edwards Adds WCMF/Rochester To His Portfolio

• Audacy has named Bob Edwards as Brand Manager of heritage Classic Rock 96.5 WCMF/Rochester, NY. He will retain his current 20-year gig as Brand Manager of Active Rock KQRC (The Rock 98.9 FM)/Kansas City.

“Bob’s long history of success in the Rock and Classic Rock arenas makes him the perfect choice to continue and expand the WCMF legendary brand,” said Sue Munn, SVP/Market Manager, Audacy Rochester. “We’re excited to have him join our team.”

Edwards is a long-time broadcast veteran, including stints as PD of Classic Rock WZZU/Raleigh from 1994-1996 and Operations Manager of Top 40 WDCG (G105)/Raleigh from 2000 to 2003 before moving to Kansas City to program KQRC.

“WCMF is one of a handful of truly legendary rock stations with more than 50 years of success in the format,” said Edwards. “It’s a real honor to be named Brand Manager of WCMF and work with Rochester’s dominant morning show, The Break Room. I thank Jeff Sottolano, Dave Richards, Vince Richards and Sue Munn for this opportunity.”