iHeart Launches BIN: Black Information Network
“We are pleased and proud to support the launch of BIN: Black Information Network by contributing resources that will have the greatest impact – our reach, our multiple platforms, our technology infrastructure and our broad, in-depth relationships with consumers,” said Bob Pittman, Chairman and CEO of iHeartMedia. “The commitment to service, and the immediate need we saw for a news and information destination for the Black community, accelerated the launch of BIN: Black Information Network to serve this community in an important new way. We are honored to be joined by some of the most important companies in the world that are also committed to this mission.”
BIN will be distributed nationally through the iHeartRadio app and on dedicated all-news local AM/FM stations, including WGST-AM/Atlanta, WYNF/Augusta, GA, WRFX-HD2/W254AZ/Charlotte, WMMS-HD2/W227BF/Cleveland, WGSY-AM/W234BX/Columbus, GA, WDFN-AM/Detroit, WGVL-AM/Greenville, SC, WMGE-AM/Macon, GA, KQQL-HD2/W227BF/Minneapolis, WNRQ-HD2/W248BQ/Nashville, WODT-AM/New Orleans, WNOH/Norfolk, KFOO/Riverside, KKSF/San Francisco and KHHO/Seattle, with additional local markets TBA over the next 60 days. BIN will also provide the news service for iHeartMedia’s 91 Hip Hop, R&B and Gospel stations.
BIN: Black Information Network will also have an Advisory Board consisting of community leaders of from both inside the company and externally who will bring their unique and important perspectives as an ongoing resource to the business. In addition, Clear Channel Outdoor Americas (CCOA) will be a national marketing partner. BIN will be a standalone business unit within iHeartMedia, and its executives and talent will reflect the community they serve. The business will be enabled and supported by the full resources of iHeartMedia, including shared use of technology; data and insights; marketing; digital services; monetization; and corporate resources, including Legal, HR and Finance.
BIN is actively hiring for various positions — candidates can visit iHeartMediaCareers.com. For more information about BIN: Black Information Network, please visit BINNews.com.