Jet Into Work, Nic At Night
• Public, member-supported 88.5-FM, The SoCal Sound/Los Angeles, is expanding the roles of popular morning personalities Nic Harcourt and Jet, the hosts of More Music in the Morning with Nic Harcourt & Jet.
Beginning Monday, March 17, Jet will fly solo as host of Jet into Work, weekdays from 6-7am. Harcourt signs on with Jet from 7-10am for More Music in the Morning, and in a newly awesome development, Harcourt returns to finish out your weekday from 6-7pm with Nic at Six.
“Jet into Work is going to be a high-energy, uptempo hour to get us started with our day,” said Marc “Mookie” Kaczor, SoCal Sound PD and afternoon host. “Jet has proven to be a beloved broadcaster and is very well liked by SoCal Sound listeners and members. We’re excited to give Jet her own show.” He added, “We thought it’d be interesting to bookend the primetime, starting with Jet into Work early in the day and finishing with our star, Nic Harcourt. I think these changes are going to make The SoCal Sound even more appealing and exciting for our listeners.”
Jet exclaimed, “I’m looking forward to giving the audience an upbeat kick off to their mornings — like audio caffeine for your morning routine. As I embark on this new chapter, I’m excited to share this journey with our listeners & members.” Harcourt was equally enthusiastic about his new evening gig, saying, “I like the idea of curating a great hour of music for people’s commute home, while teasing some of the station’s plans for the next day.”
GM Patrick Osburn noted, “As the pandemic increasingly grows in our rearview mirror, the freeway traffic and commute times are growing. Obviously, that’s good for all audio platforms. We are talking to commuters, stay-at-home parents — who work just as hard, if not harder than most — as well as the work at-home crowd.”
As the larger commercial radio groups undergo layoffs, especially with on-air talent, Osburn said, “The SoCal Sound is bucking the trend by trying new and creative ways to attract audiences. Also, in contrast to commercial media, as a public, non-profit station, the SoCal Sound plays approximately 56 minutes of music every hour.”