KDMX/Dallas Reclaims ‘MIX’ Branding
Explaining the rebrand, PD Jay Shannon had a simple explanation, telling RAMP, “We just took the station back to how the market continues to refer to 102.9, and that’s ‘MIX!'”
Addressing rumblings of pending on-air talent changes, Shannon added, “Yes, there may be some talent additions I think the market will be excited about!” We are advised to stay tuned, and so are you.