KISW Lives For ‘Live Day’
• Entercom’s hard-rocking 99.9 KISW/Seattle is making final preparations for its amazingly ambitious 6th annual “Live Day.” This year’s completely live, virtual event is happening tomorrow, November 10 from 6am-6pm and will feature the casts of the BJ & Migs morning show and The Men’s Room in afternoon drive, which will broadcast for 12 hours using all completely live elements — no pre-recorded commercials, sound effects or music. Fifteen bands from across the Northwest and multiple voices from across the country will perform throughout the 12-hour program of what is accurately described as “high wire radio,” made even more challenging this year due to the COVID-19 pandemic.
“For the KISW audience, 2020 wouldn’t be complete without the annual entertainment spectacular, ‘Live Day,'” said Dave Richards, SVP of Programming, Entercom Rock Format Captain and Brand Manager of 99.9 KISW. “This year, every artist and performer will participate virtually and distanced. Thank you, technology.”
During the event, listeners will be also able to purchase a limited number of tickets to a Virtual Halftime Show Experience, live and unfiltered podcast recordings with BJ & Migs and The Men’s Room. A portion of ticket proceeds will benefit KISW’s “Coats for Kids” fundraiser to support the Washington State Council of Firefighters and Operation Warm.
