KOOL-FM/Phoenix Rebrands As BIG 94.5
“Since KOOL’s first broadcast over half a century ago, the station has provided The Valley with the very best the Classic Hits format has to offer, and we’re thrilled to usher in this next chapter with BIG 94.5,” said Dave Pugh, SVP/Market Manager, Audacy Phoenix. “BIG 94.5 will exceed the expectations of our current audience by bringing a more uptempo delivery, and playing the ‘Big Hits’ from the ’70s, ’80s and ’90s.”
BIG 94.5 will also debut a new weekday talent line-up beginning October 10 — 10am-2pm: Lara Scott; 2-7pm: Niko; 7-midnight: Kaden.