Sports Hub Introduces ‘Toucher & Hardy’
• Beasley Sports-Talk WBZ-FM (98.5 The Sports Hub)/Boston is excited to announce the addition of station veteran Robert “Hardy” Poole to its morning show. Hardy will plug in alongside Fred Toucher as the co-host of the newly rebranded Toucher & Hardy show, 6-10am weekdays, beginning January 4, succeeding original longtime co-host Rich Shertenlieb, who exited in late October. Watch Toucher’s announcement here.
Hardy is a Michigan State graduate who worked as a rock jock for 15 years before making the switch from the late, legendary WBCN to 98.5 The Sports Hub in 2009. Over the past eight years, he’s played a key role in propelling the Zolak & Bertrand show to unprecedented ratings success in their midday slot. Hardy has also lent his voice and creative talents to various platforms across the station, including the creation of the wildly popular “Fuppets” videos for Felger & Mazz. He’s also the longtime host of the Sports Hub Golf Club show and can also be heard across the hall on Classic Rock sister WBOS (Rock 92.9).
“Hardy is one of the most talented and creative individuals I have ever worked with in radio,” said Rick Radzik, PD of The Sports Hub. “Teaming him with Fred was just a natural fit for our new morning show. I look forward to them providing great content and entertaining our listeners for years to come.” Mary Menna, VP/Market Manager of Beasley Media Group Boston, commented, “Hardy was the perfect candidate to join Fred and the team to take this show to even greater heights. Everyone loves him!”
“As a lifelong radio guy, I’m thrilled for this opportunity,” said Hardy. “I’m looking forward to working with Fred and the rest of the morning show crew on what I believe will be a great show.”
Fred Toucher remarked, “I’ve known Hardy and admired his talent for many years. I’m very excited to begin this new chapter and feel revitalized by the new opportunity.”
