Are You Ready For Techsurvey 2018?

• Registration is now open for radio stations to participate in Jacobs Media’s Techsurvey 2018. Last year’s survey broke ground once again in the annual series that began in 2005. Overall, 321 radio stations (and 14 formats) across North America, representing diverse group of broadcasting companies, contributed over 50,000 respondents to radio’s largest online survey devoted to media and technology.

Techsurvey 2018 will provide even more insights as Jacobs Media tracks media usage and tech trends. According to Jacobs Media President Fred Jacobs, “The data from early this year in Techsurvey13 was revealing, providing broadcasters with a unique look at their audiences. The continued growth of digital platforms, the emotional triggers that make broadcast radio unique across different generations, podcasting and Smart speakers were all areas that provided great guidance to help the industry better understand the shifting media landscape. Techsurvey 2018 will be even bigger and better.”

This year’s study will launch in mid-January. Stations have until January 19 to sign up at jacobsmedia.com/techsurvey.